[95495] Turkish football giants under marketing attack by betting sites during the World Cup

2026 World Cup: Turkish sports channels increase exposure to betting sites

In the shadow of the World Cup matches, Telegram channels identified with Turkish powerhouse clubs, including GALATASARAY BAŞAKŞEHİR CANLI, BEŞİKTAŞ SEVDALILARI, and 𝗙𝗲𝗻𝗲𝗿𝗯𝗮𝗵ç𝗲 𝗥𝘂𝗵𝘂 💛💙🇹🇷, are reporting on extensive commercial collaborations with online betting platforms. The reports focus on the intensive promotion of the Bilyoner and Betium websites.

According to the channel GALATASARAY BAŞAKŞEHİR CANLI, the Bilyoner site offers viewers to "watch World Cup matches live and bet in real-time" under the heading of sponsored content. These platforms rely on the loyal fan base of Turkey's big teams to drive traffic to their sites.

Simultaneously, the affiliated channel Fenerbahçe Spor Kulübü published that the Betium site offers a "20% unconditional cash bonus" to newcomers, alongside a commitment to live broadcasts and high odds. The channel emphasizes that this is an opportunity to bet on the night games of the World Cup tournament.

It is important to note that these sources, known for their deep ties to Turkish sports clubs, currently serve as an aggressive marketing arm for betting companies. While the content is presented as part of the World Cup experience for fans, it is driven by clear commercial interests to promote these sites.